It's pretty rare for me to link a post on another blog directly here, but Ed Brayton over at Dispatches from the Culture Wars has hit a home run with this one - it deserves the widest possible audience.
You see, he watched a campaign commercial last evening, and had this epiphany ... read the whole thing.
What bothers me the most is that such campaigns actually work. The slogans are designed for a prescribed emotional effect, vetted by focus groups and psycho-marketing experts, created by PR flaks with an extraordinary talent for putting words together in a manner that gives them the appearance of meaning but leaves them intrinsically hollow. What the hell could it possibly mean for someone to say they're fighting for "our Michigan way of life"? As opposed to what, the Wisconsin way of life? This is nothing more than a word salad, totally devoid of meaning. What intellectual could possibly repeat such inanities with a straight face?
(link) [Dispatches from the Culture Wars]
/Politics | 1 writeback | permanent link
On 9/6/2006 13:03:48
Thorolf wrote
comment...