Good grief! I want to get a trademark on "10% Off" ... then I can sue everybody that uses that phrase and get rich! There's a distinction in trademark law between a name trademark and a descriptive trademark. Unfortunately, that distinction, like seemingly everything else in "intellectual property" law, is getting blurred on a daily basis.
"Half Price Books" should lose their trademark on that descriptive phrase outright. Pick another name, guys!
Motion for summary judgment dismissed in a case brought by Halfpricebooks.com, which owns the trademark "Half Price Books."
(link) [CNET News.com]00:00 /Copywrongs | 0 comments | permanent link