05 Jan 2006
In Oregon, Thinking Local

It's a shame how the "organic" label has been co-opted, but it's also amazing that folks have caught on so quickly, and have developed new monikers that indicate the things "organic" used to mean.

Six years ago "organic" was the next big thing in grocery shopping, but the term has begun to lose its luster. It has been co-opted by agribusiness, which has succeeded in watering down the restrictions of the definition. Today "local" and "sustainable" are the new culinary buzzwords.

(link) [The New York Times]

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